DemandImpact 6/9 · medium17 August 2026 at 00:05

Landlords paid 88.7% of asking price in July as 56% of investor offers came in at least 10% below

Hamptons data from Connells shows landlords paid an average 88.7% of the initial asking price in July, with 56% of investor offers at least 10% below — the highest share since April 2020. Chain-free cash buyers hold the leverage in a slow market. For sellers, especially of leasehold flats, that pressure is landing: 27% of those low offers were accepted, up from 18% a year ago. Investors remain just 14.1% of purchases.

What this means for…

Buyers· 2/3

Sellers· 2/3

Wider market· 2/3

Each axis scored 1 (minor) to 3 (major). Total 6/9.

Source

Letting Agent Today

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